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No because people donāt seem to understand. The scrambled letters, the Easter eggs, the hidden letters and messages, these are all tradition for us. No itās not just promo, sheās doing this for us, weāve been doing this from the beginning of her career.
We started by figuring out hidden messages in songs from her booklets to connecting barcodes all across the globe. Iām so excited, Iām so happy.
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Taylor Swift references many fairy tales in her music. Alice, Dorothy and Wendy in particular are often referenced in her lyrics and music videos.
Alice falls down the rabbit hole into Wonderland.
Dorothy travels to Oz.
Wendy flies to Neverland.
But one thing they all have in common is this feeling of being lost with the desire to get back home again.
I see these stories as a reflection of the public version of Taylor wanting to reunite with the private version of Taylor that became lost along the way.
Posting this thread here bc it perfectly summarizes my thoughts on this theory and I want to reference it later
@ariel-seagull-wings @the-blue-fairie @thealmightyemprex
Itās Nice To Have A Friend with dorothea?!?! Oh my goodness
Buckle up, fam, because I have a theory, comprising a lot of different threads Iāve been piecing together for a while now
Yesterday, TaylorNation posted a bunch of lyrics from different albums on Instagram and Twitter.
I knew that something was up the second I saw this lyric from Speak Now, for two reasons.
1. This lyric is incorrect. It should be āI hope you remember.ā This is a pretty big error to make .
2. This is the only lyric that uses multiple fonts. And I thought that font looked familiarā¦
Because it did. Itās the exact font as āswooping sloping cursive lettersā from the Paris lyric video.
I think this is just one part of a lot of Easter eggs and threads pointing to TS 12 as a coming out album.
Iāve been a comingoutlor since the Lover era, and Iāve believed that TS12 will be a coming out album since 2022, when Taylor first told us to meet her at midnight.
Letās unpack, shall we?
1. Taylor has been hinting at TS12 for a while now, since at least the Karma music video. At the end of the video, we see the clock tick to midnight IN BETWEEN 1989 and Reputation.
2. I remain a karma truther, and I think the Man wall is still relevant here - Karma is on the wall twice, once in black (Karma the song) and once in orange (for the lost album). I donāt think itās a coincidence that orange Karma is at the 12 oāclock position on the wall.
I do think TS12 will be an orange/lesbian flag album. It might be called Karma, or it could just represent Karma to Taylor - all the years of cages and hiding and hurting, all leading to this moment. Itās been a long time coming, and itās coming back around.
3. On October 18, 2024, Taylor posted a video on her Instagram of herself in a stadium. She walks 11 steps, stops in front of section A12, pauses, removes her sunglasses (Iāll come back to this) and then takes steps 12 and 13.
I think this video was signaling that there would be a pause after TS11 (which we are currently in) and then TS12 would follow.
Note that she is also holding Olivia, because Karma is a cat!
Now, everyone has been clowning for the AMAs for a while now, and I have been too! Taylorās website literally spells out AMAs, and there are 12 items on sale for 26% off. (The AMAs are on the 26th this year). TaylorNation also seems to be pointing in that direction.
The AMAs just so happen to fall on the 2 year anniversary of the Karma music video.
This is especially suspicious given Ice Spiceās random video last year where she was not only reading a magazine from 2015 with Karlie Kloss on the cover, but she was also wearing bright orange slippers and had pink and orange vases behind her.
Here is where it gets a little crazy, stay with me.
Karlie has predicted every single album release over the last few years.
On March 16, 2025, Josh posted this:
What is happening?!
How can all of this happen in a week?
Ice Spice singing Girls Just Wanna Have Fun while holding a magazine with Karlie on the cover after this happened
Taylorās friends wearing clothing with a Phoenix right before Karlie walked for Schiaparelli as the Phoenix
.
Travis on stage with his painted red bottom soles
Karlie posting a picture to her IG clearly showing her Louboutin red soles.
Taylorās dancer basically copying another of Karlieās IG posts
ā quick touch upā
.
Kam sanders likingSchiaparelliās Phoenix post of Karlie
What is going on?
Oh and then Griff opened the Eras tour and sang Girls Just Wanna Have Fun
If youāre not spiraling yet, congratulations on your rose-colored glasses.
If you are spiraling, welcome aboard. Letās get into it. š¹
Travis Kelce arrived at the biggest game of his career in a full rust-brown Amiri suit, paired with a shimmering, deep-V shirt andāpay attentionāa golden rose brooch.
First, let's begin with Valentine's Day 2024. It was Travis and Taylor's first time celebrating the holiday as a couple. While Taylor was in Melbourne for The Eras Tour and Travis was absent, he adorned her with gifts. One of the gifts being... a golden stemmed rose.
So, in 2024, this was a romantic gesture of love to Miss Americana on Valentine's Day, right? Glad we can agree. Let's fast forward to February 9th, 2025.
It's time to talk about the golden rose brooch on Travisā lapel.
While Travis was wearing one gold rose, his ābest friendā Ross Travis posted a photo from the Super Bowl of a nearly identical golden rose sitting on his lap. This time, the entire rose is fully gold plated, a bit of an upgrade from last year's Valentine's gift, if I do say so myself. This rose will never wilt.
The picture above on the right was the only story Ross Travis posted that night.
Just guys being dudes? Or is there more to this?
If you swapped out one of these men for a woman, we wouldnāt even be having a debateāeveryone would be freaking out over what an obvious romantic gesture this is. It was taken as a romantically sweet gesture when Taylor received one last year...
And weāre not done yet.
Because there has only ever been ONE openly queer active NFL player.
For an industry that thrives on hyper-masculinity, itās no surprise that this golden rose exchange isnāt making headlines. The NFL isnāt exactly known for celebrating queer relationships, and speculation around a playerās sexuality isnāt something sports media is going to touch unless itās explicitly acknowledged.
But just because they wonāt talk about it doesnāt mean we canāt see it. It doesn't mean they aren't showing us.
Back in 2017, Taylor launched The Swift Life app, which included a set of custom Swift-themed emojis (affectionately called Taymojis).
One of the emojis in the Valentineās Day pack was a golden roseāidentical to the one Travis and Ross wore.
And the caption under that emoji?
š«” āThis will last forever.ā
Yes. You read that correctly.
Every emoji in that pack was love-themed. "I <3 U." "Look out! You might catch feelings!" "Kisses!" And then we have this golden rose, captioned as something eternal.
The timing? This rose exchange between Ross and Travis happened five days before Valentineās Day.
Now, Iām not saying Taylor had a hand in this⦠but Iām also saying weāve seen too much to ignore it.
I can see the rose given to Taylor in 2024 as a symbol of temporary love, while the rose in Ross' lap at the 2025 Superbowl seems to symbolize forever, according to Taymojis and the fact that the rose is completely frozen in gold.
This isnāt just about a golden rose and a well-tailored suitāitās about timing.
At this same game, Taylor wore her infamous T chain, a direct reference to Call It What You Want. That alone was enough to make us dig. But when we zoom out and look at what era sheās teasing, things get even more interesting.
We are on the cusp of Reputation (Taylorās Version), and Taylor has already warned us that the vault tracks are going to be fire. š„
And letās be honestāGaylors have been saying for YEARS that if Taylor was ever going to use a vault track to say something explicitly sapphic, Reputation TV is the place to do it.
Why? Because Reputation wasnāt just about damage control. It was about narrative control. It was about hiding in plain sight. It was about creating an image that served a purpose, while the truth stayed in the shadows.
So what if this rollout isnāt just about reclaiming her masters?
What if itās about reclaiming her true reputationānot the one the public crafted one, not the one she had to play along with, but the one sheās been teasing at for years through hidden meanings, visual cues, and layered storytelling?
Sheās nodding to Call It What You Want.
Sheās doubling down on Reputation-coded imagery.
The golden rose, a symbol of permanence and love, reappears in a way that directly connects to her own past branding and gifts from Travis.
If 1989 TV was about nostalgia and reinvention, Reputation TV could be about revision and revelation.
And that, my friends, is why this moment feels bigger than just a suit, a rose, and a Super Bowl flex.
If any of this had happened between a male athlete and a woman, the entire internet would be calling it romance, just as we saw in 2024.
But because itās happening, now, between two men, weāre supposed to pretend itās just a meaningless fashion moment?
Letās be real:
The golden rose was a choice.
Ross Travis posting the exact same golden rose was a choice.
The Taymoji connection is insane.
The timing with Reputation references makes this undeniable.
At the end of the day, whether this is romance or just another hidden narrative, itās very clear that this is more than just a suit.
And if youāre still not convinced? Wellā¦
š¹ Call it what you want, I guess. š¹