Aimh Tweet - Blog Posts

He didn’t have to. But he did.

As you are seeing the posts on your dash this morning about the AIMH anniversary, consider this:

Louis did that at arguably the most crucial time for their success/sales as a new band in the UK. He had everything to lose, but he still chose do it. 

Louis couldn’t say that on camera. He couldn’t say it in an organized print interview. He couldn’t say it to fans. He said it in the last place he still controlled (at the time). 

He said that in a way that was the loudest he could possibly be at that time. He didn’t do something cute. He didn’t put ;) or x to make it cheeky. 

And he SIGNED HIS NAME TO IT. HE SIGNED HIS NAME TO THAT MESSAGE. He didn’t have to do that either. 

Louis drew his line in the sand HERE, with this tweet, and he has never backed down.