for me I make up a name and I'm like "Oh don't worry, this is a placeholder name bc it's not the most amazing" and then fast forward to 3 months later and I still haven't changed and I can't because I GET SO ATTACHED and they wouldn't be the same without that name
I also see my relatives having names, or my friends, and I'm like NO I WANT THAT and then I get super conflicted (bc should I let them have it, steal it for one of my characters, or use it for a future kid I might have?)
Why is trying to name a new character literally the hardest yet best and most rewarding part of writing sometimes?